2026: Proceedings of the International Conference on Humanities, Education and Economic Development (ICHEED 2026)

Articles

• The Impact of Inventory Turnover on Firm Value: Evidence from Chinese A-Share Manufacturing Listed Companies

  Bingyuan Peng

  28-39

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• Research on the Impact of Milk Tea Pricing Strategies on Consumer Purchase Intention and Behavior in the New Consumption Era

  Xiaojing Yi

  11-16

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• Research on the Impact of Perceived Value on the Purchase Intention of Generation Z Consumers Toward Jellycat: The Mediating Role of Brand Attachment

  Zhiji Yang

  40-48

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• Ownership of Copyright in AIGC Text-to-Image Works—A Case Study of the “Spring Breeze Case”

  Zixi Chen

  17-27

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• The Role and Impact of Social Media Platforms in Business Marketing Communication

  Shuyuan Dong

  6-10

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• A Study on the Differences in the Integration of Different Types of Gestures and Language Based on the Modality-Specific Simulation

  Hukai Xu

  1-5

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• The Discursive Construction of the “Death Line”: A Critical Metaphor Analysis of Chinese and U.S. Media Discourse

  Zhouyang Sun

  144-151

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